Simple from start to finish
How Fresh! works
You set the preferences once. We handle the rest, every single week.
- Sign upStep 1
- Pick a planStep 2
- ScheduleStep 3
- PreferencesStep 4
- Wash & foldStep 5
- DeliveredStep 6
Step 1: Sign up
Check your ZIP, add your address, and create your account in a couple of minutes.
Step 2: Pick the plan that fits best
Essential, Plus, or Complete - a flat weekly price with no per-pound surprises. Commit monthly and save. Want more hands-on help? Household is our concierge family plan you can sign up for online, and Ultra is our top-tier concierge service set up by phone with our team.
Step 3: Pick your pickup window
Choose a day and a one-hour window that works for you. Weekly subscribers get the same slot every week if they want it.
Step 4: Tell us how you like it
Wash temperature, soap, and scent are saved to your account. Flag individual pieces that should air dry or need stain treatment.
Step 5: We wash and fold locally
Your load is washed by our own team - never mixed with anyone else's - and folded the way you asked.
Step 6: Back at your door
Track every stage from your phone and get a notification when your clean laundry is on the way back.

Care that goes per piece of clothing
Sweaters that should never see a dryer, the shirt with a coffee stain, the towels you want washed hot - add a note once and it follows that item on every order. Our laundry techs see your instructions on the order itself, so nothing gets lost in translation.
- Per-garment air-dry
- Stain treatment requests flagged for our team
- Change an order any time before it's picked up
